Ruzich uses her “Schmoopy.” Starbucks Coffee Company Promotional Sign. 2004. cite in her article to show how the consumers of Starbucks were enticed by the slogan in the window of the store, persuading the consumers to enter the store and purchase coffee. Ruzich reports that Starbucks would give away these signs to loyal customers.
“Starbucks Eyes Overtaking McDonald's.”Seattle-Post Intelligencer. 26 July 2002. 13 Mar. 2004 〈http://seattlepi.nwsource.com/business/80069_starbucks26.shtml〉 Ruzich uses this cite in her opening paragraph. The quote used from Bishop's article says that Starbucks could surpass McDonalds. This could be used to show how many Starbucks store are actually opening in the world, giving Ruzich the advantage and strategy of giving possible facts to the audience for a more general feel of her article.
States and Social Evolution: Coffee and the Rise of National Governments in Central America. Chapel Hill: U of North Carolina P, 1994. Is an article that Ruzich uses to start her process of giving information about the importance of coffee companies in the world. This article is quoted before Ruzich goes into detail about how the coffee industry influences growth in areas of the world.
Using sources in a research essay help grab the audiences belief and attention when reading an article. Without sources, one could not have any backbone to what they are writing about. I think that cited work helps build the foundation to a research essay. Finding sources is the actual research part of a research essay.
DJ: Not really enough here to earn more than a check-minus; you didn't really follow the directions and discuss what it means to develop ideas through sources. Do you think that the sources Ruzich uses in her essay are intended to "grab the audience's belief and attention"? In academic articles such as this one, that's simply not the case at all. And what do you mean by "foundation" or "backbone"?
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